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Thursday, June 28
by
News & Advice
on Thu 28 Jun 2007 09:35 AM BST
The UK’s leading web development company, Spoton Corporation Ltd based in Torquay is delighted to introduce its new technical developments for the second quarter of 2007.
Spoton Ltd has evolved from a small local business into a market leader in web technology (producing the WebEdit websites) and boasts the most experienced design team outside of London. Specialising in all marketing mediums, Spoton’s understanding of business needs has earned a first class reputation throughout the Southwest. Recently won contracts include, Pavey Group, Woodlands Leisure, PCS Catering, Orestone Manor and Simco Marine. After the successes of the launch of WebEdit in 2005, the web development team have been working on a series of upgrades with new time saving functions and new online edit interface. The WebEdit product now encompasses fully automatic picture resizing, zoom and placement, email broadcasting directly from your website and email capture. All without a content management system or software, the website is changed directly on screen, accessed through a unique login and password. Anthony Rew of Rew Hotels in Torquay said “ Over the last year since using the WebEdit system we have seen our internet bookings rise from 35% to 75%. Being able to mail offers and change images, text, tariifs and special offers almost instantly has meant we have been able to react to the market without having to go back to a web company. Google seems to love the sites and we have no extra costs, as upgrades such as Zoom and the new text functions are free”. Spoton are the only UK company developing websites with this type of technology and is therefore revolutionising the way in which a company’s website fits into their business model, becoming a fully interactive marketing tool and customer contact system. “We are now building sites with more and more time saving gadgets as every company we speak to has a different challenge, we are developing systems to resolve these problems saving the client time and money. Something that every business owner is short of! “We allow business owners to get on with what they are good at, running their own business. We do not expect them to know all the latest strategies within the marketing industry nor should they, that’s what we are here for”. said marketing and sales manager Michelle Cummings. Spoton are the only UK company developing websites with this type of technology and is revolutionising the way in which a company’s website fits into their business model, becoming a fully interactive marketing tool and customer contact system. Managing director Kevin Woods said “The websites have been developed so that they are the building blocks for a company’s marketing strategy. We can design websites that start small and as the company grows add pages and categories with a click of a button. Spoton provide the whole package, from marketing advice to the concept often naming start-ups and re-branding companies at the same time as providing a new website. We work under a strict team ethic that encourages staff participation in every client project. Our combination of experience and skills enables the client to get a mixture of marketing and design expertise whatever the company size or industry” 01803 407407 www.spoton.net Friday, June 22
by
News & Advice
on Fri 22 Jun 2007 09:12 AM BST
With further plans of expansion, SMC Wholesale of Marsh Barton in Exeter are planning to take Europe buy storm with the help of marketing and web technology company Spoton of Torquay.
SMC Wholesale started 25 years ago by Frank Scriven, who began by selling kitchen fittings from the back of a van. In the years that followed, SMC moved to Marsh Barton and with an expanding portfolio of products developed a name for being specialists in melamine, plastic and wood veneer edging tape. SMC is now the UK’s leading edgebanding supplier. Successful marketing and a new image has increased visibility within the UK and helped create lucrative Irish contracts responsible for over 50% of turnover. “We needed a change of image, the website and logo were dated and did not suggest the sort of company we wanted to present to the world. We contacted Spoton Corporation and they came up with some great ideas. Based around a new logo and colour scheme, the concept was of a modern, forward thinking company. ‘Within a very tight timeframe Spoton designed and produced a website, a full colour brochure and all the promotional materials and displays for a trade show. This has proved invaluable when competing with other companies, increasing awareness and has produced great results. “We have hired a new sales manager and are on the look out for more sales staff, we are also looking at improving the manufacturing facility and increasing capacity” Said Louis Ross, Office Manager of SMC. With their new image and expansion into Europe, SMC’s projected figures are set to double over the next year, creating new jobs and security for another of Exeter’s independent businesses. “The website is one of the technically advanced WebEdit systems which allows SMC to add pages and change text/images anywhere on the website, and because it is without software, can be changed from any computer anywhere in the world. The site incorporates a colour match service, online ordering and downloadable swatch selections. The Webedit sites are so versatile you can change the site whenever you like to promote particular product lines or special offers. We even have an email broadcast facility within the site so that companies can send offers, adverts or newsletters to clients or prospects ” Said Michelle Cummings, Marketing and Sales Manager of Spoton Corporation. Louis continued “The website allows our customers to interact with us in a different way than they could previously, the introduction of our website has signalled a new chapter to our continued success here in the UK and globally”. SMC Wholesale can be contacted on 01392 217635 or www.edging.co.uk Thursday, May 31
by
News & Advice
on Thu 31 May 2007 11:48 AM BST
The Little Theatre in Torquay has launched its new website built and designed by Spoton Corporation.
The Little Theatre promises to be a great night out with something to entertain everyone, from well-known classics, thrillers & comedies to groundbreaking works, which offer challenges to audiences & performers alike. With productions such as The Full Monty, The Cemetery Club, Rumors and A Streetcar Named Desire there is truly something for everyone. Winner of the English Riviera’s “Best Night Out in Torbay” award in 2005 and 2006, the Little Theatre also offers gourmet dinning in the bistro, with tables available for pre and post performance meals. The Little Theatre is run mostly by volunteers and is home to Toads Theatre Company who raised the £250,000 needed to secure and renovate the redundant church in St Marks Road, Meadfoot, in 1982. Since then The Little Theatre has become a favorite for locals and holidaymakers, who like the warm, welcoming atmosphere and the unique theatrical environment. Toads Theatre Company sought the advice of Spoton Corporation who produced the site at a heavily subsidised cost. Marketing and Sales Manager of Spoton Michelle Cummings said “We have been working with the Little Theatre now for over a year and have designed and produced all their posters and leaflets. They came to us asking for a new website that would improve their online presence and aid with their marketing. Being a company where the performance programme is constantly changing, they couldn’t have an old style static website so opted for the WebEdit functionality which gives them the option to change images and text with the click of a button. I feel it is very important that we should support local businesses as much as we can” Sarah O’Connor, Manager of The Little Theatre said, “I would like to thank Spoton for their help and advice to raise the profile of the theatre. If anyone has not yet been to see a production here they really should give it a try. It is a unique venue and the standard of performance here is exceptionally high. We are the only theatre in the Bay to offer such a regular programme of plays, from both amateur companies and visiting professional companies. At The Little Theatre you will find a range of productions throughout the year, which will captivate and inspire audiences of all ages.” The box office number is 01803 299330 and the website address is www.toadstheatre.co.uk Thursday, March 22
by
News & Advice
on Thu 22 Mar 2007 07:25 PM GMT
What Can You Earn from the Next Exhibition?
By Iulia Pandaru Things are moving fast and I bet you have ... more » Tuesday, March 20
by
News and Advice
on Tue 20 Mar 2007 08:00 AM GMT
***************STOP PRESS RELEASE*******************
Girls Aloud, End of tour date secured in Plymouth PLYMOUTH is bracing its self for a ... more » Wednesday, March 14
by
News and Advice
on Wed 14 Mar 2007 11:35 AM GMT
Modern technology from a Torbay top firm is raising the profile of Traditional Devon Attraction – the Grand Western Horseboat ... more »
Monday, January 15
by
News & Advice
on Mon 15 Jan 2007 10:27 AM GMT
New Boss for Bay web design company
Torquay based marketing and web design company Spoton Corporation Ltd, has named its ... more » Friday, January 12
by
News & Advice
on Fri 12 Jan 2007 10:39 PM GMT
“A website is one of the most valuable marketing tools you have available in your marketing armoury. Nearly every business ... more »
Monday, January 8
by
News & Advice
on Mon 08 Jan 2007 10:46 PM GMT
The need for a website brought together marine industry giant Teignbridge Propellers of Newton Abbot and South Devons leading web ... more »
Wednesday, November 29
by
News and Advice
on Wed 29 Nov 2006 03:55 PM GMT
South Devon marketing and web design company Spoton offered a YourWeb bespoke website as an auction piece for Rowcroft Hospice.
... more » Monday, October 30
by
News and Advice
on Mon 30 Oct 2006 01:06 PM GMT
In the past, when your customers were looking for a product or service, their easiest option would be to pull ... more »
Tuesday, October 17
by
News and Advice
on Tue 17 Oct 2006 03:50 PM BST
Portable Literature racks are the new easy way
to display your literature at exhibitions, product launches or conferences
as well ... more »
by
News and Advice
on Tue 17 Oct 2006 03:40 PM BST
Physique is the flat-pack portable exhibition furniture
of the display and exhibition industry.
Constructed from composite materials and flexible MDF ... more »
by
News and Advice
on Tue 17 Oct 2006 03:38 PM BST
Breath taking exhibition stands and presentations can be constructed quickly and simply with the wide range of modular panels and ... more »
by
News and Advice
on Tue 17 Oct 2006 03:27 PM BST
Monday, October 16
by
News and Advice
on Mon 16 Oct 2006 04:33 PM BST
Banner stands are the new easy way
of presenting dramatic large format digital graphics. Each unit is lightweight and stores ... more »
by
News and Advice
on Mon 16 Oct 2006 04:15 PM BST
Why exhibit?
------------------------------------------------------------------
Exhibitions can produce excellent results for your company with a good return on investment, if planned and implemented well.
Effective Exhibiting--------------------------------------------------------------------------------------------------
It is essential to plan ahead when preparing for
an exhibition.
For effective exhibiting, it is essential to combine a great looking stand with trained and motivated staff who can approach potential customers, engage them in conversation about the products on display, secure their custom and follow up this lead.
The Right Exhibition------------------------------------------------------------------ Target the most appropriate events for your company with our show search page which gives details of sites that list major exhibitions and their organisers.
In depth research into the most appropriate exhibition show for your company is as important as planning the stand while exhibiting there. No matter how effective your stand is it will not work if you target the wrong people.
Making a Stand------------------------------------------------------------------- Having a competitive advantage at exhibitions is crucial for your company and the stand is an important factor. Booking space - For an ideal site, book early. Look out for columns, switch boxes and height restrictions. Also, consider an island or corner site as they offer more open sides and therefore more opportunities for you to attract the visitor. Bring your company to life – exhibitions are unique as they are the only sales medium able to engage all five senses. Exhibitions allow you to touch, taste, see, feel and hear the products and services on offer. As an exhibitor, bringing your service or product to life is guaranteed to have a higher impact on your visitors. Reams of text will go unread and probably unnoticed. Powerful graphics, however, will attract visitors. To keep these visitors think about how your staff can interact with those features. Maybe, with the aid of gimmicks, uniforms and sales patter. Think about the use of turntables, lighting, video, and clever graphics to demonstrate what you have to offer. Free refreshments, competitions, incentives, bonus offers and give-aways all have their part to play. Staff-------------------------------------------------------------------- Successful exhibiting isn’t as
easy as having a good stand. Although, obviously, having a smart
display stand is vital, as that is your corporate image on very
public display. Research has shown, however, that 80 per cent of
the success of your show is down to your stand staff.
The Visitor------------------------------------------------------------------- Research into who is likely to attend
the exhibition will help in deciding what to exhibit and the best
way to put the most appropriate message across. The organisers of
the event should be able to give you an idea of who visits the show,
which will assist you in knowing who you can aim to attract. Budgets------------------------------------------------------------------- To assist in working out the cost of exhibiting, make a comprehensive list of the major expenses, including:
Follow Up - ruthlessly------------------------------------------------------------------ If you go to all the effort of organising your company’s participation at an event and then neglect to follow up leads attained while there, then the exhibition will be less effective as you have essentially thrown away potential customers.
Make the most of the event. A lot of time, effort and expense will go into organising the show, it is essential therefore to approach the time spent at the exhibition with enthusiasm and a willingness to talk to visitors in order to gain good results.
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